If committing to exercise was as easy as committing to Netflix, you'd probably have Daredevil's abs by now. Netflix personal trainer gives you that extra push, serving up motivational words from your favorite Netflix characters, right when you need them most. And if you’re watching during a workout, your coach will pause your show every time you stop moving.
My Role: Global Marketing Manager, Brand
Project Team:
Senior Global Strategic and Creative Lead: Naz Arandi
Design Lead: Noah Nathan
Agency Partner: Deep Local
Copywriter: Katie Anne Naylon
Press:
The Netflix Personal Trainer made headlines around the world and gained coverage from popular American mainstream publications including:
… as well as international outlets in India to The Netherlands to Brazil. It was also chosen as the Editor’s Pick of the Day for Creativity Magazine.
If committing to exercise was as easy as committing to Netflix, you'd probably have Daredevil's abs by now. Netflix personal trainer gives you that extra push, serving up motivational words from your favorite Netflix characters, right when you need them most. And if you’re watching during a workout, your coach will pause your show every time you stop moving.